the General management of corporation. Occurrence new ' a Rambler '

you are: the General management of corporation

But as a whole to drivers did not make work to distinguish in ' a Rambler ' company production ' Nash '. As well as model ' 600 ', it was economic in operation; tests have shown that at movement with constant speed about 50 km/h it spent no more than 7,4 l for 100 km that on 20% it is less, than spent ' Shevrole ' or ' Ford '.

Occurrence new ' a Rambler ' was accompanied by such big ballyhoo what Mason's financial possibilities only allowed. At first the car has been met with some curiosity, but then there has come deep indifference. Subsequently it will explain economic and social conditions of that time. It is necessary to notice, however, that ' the Rambler ' has not been focused on any concrete market, for one layer of potential buyers it was represented too small, and for another, probably, too big.

The Overwhelming majority of the Americans, wishing to own the car made in the USA, - and it there were those clients with whom Mason wished to involve, - still identified the sizes of the car with its prestigiousness. That is why small ' a Rambler ', as though it was convenient in management, is reliable on a design, is cheap and economic, all the same looked so as if its owner was not such well-founded and succeeding, as the driver driving an inexpensive variant of the car of mark ' Shevrole ' or ' Ford '.