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the General management of corporation. The first model ' a Rambler '

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The first model Let out in April, 1950 ' a Rambler ' showed a motor vehicle with open top and base in 2540 mm, that is approximately on 510 mm was shorter than similar models ' Ford ' and ' Shevrole '. At the price in 1808 dollars it only on 40 dollars was cheaper ' than Shevrole ' and on 140 dollars is cheaper ' than Ford ', but thus its price included cost of a radio receiver, a heater and other additional equipment usually established on request of buyers, and as all this equipment together taken costed about 150 dollars, benefit for the motorist was obvious.

Hence, ' the Rambler ' was competitive under the price that at that time served as the major argument in sale of small-sized cars. The first model ' a Rambler ' was followed by others. In June, 1950 there was a versatile person, and a year later dvuhdvernyj the car with rigid top, and these cars, as well as the first model, also were the smaller size, than ' Fordy ', ' Shevrole ' and ' Plimuty ', and should compete to them.

Meanwhile ' the Rambler ' essentially did not differ on technical characteristics from former models of firm ' Nash '. On it many knots already entering into a design of model ' 600 ' were used, and its engine represented itself updating already existing. Like all other cars ' Nash ', it had a body of a bearing design. New on ' a Rambler ' there was a suspension bracket and an instrument guard.

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  • the Sales volume of import cars
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  • the First Japanese automobile company
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