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It would allow the integrated company to refuse some duplicating models, to close unprofitable factories, to strengthen a marketing network and as a whole to reduce production costs that would lead simultaneously to reduction of prices on cars and to increase of incomes. Mason has taken the lead, having returned to idea of merge for a long time born by it ' Nash ', ' Hudson ' and ' to Pakkard ' in one company which intended to give the name ' to Ameriken the motor '. ๒๓๐๛ โ ใ๐๎ไํ๎ ่็ ์๎๑๊โ๛
He considered such combination almost ideal. ' "+ัั
ะััะั ัั=ัะั
" - he confirmed, - could let out seven base models with use only two types of bodies. A body "+" it will be necessary to put on the basic mass model, whereas a body "โฆ" should intend for hadsonovskih models "ะััั" and "+ัะัั
=" pakkardovskih "ยคั=ะัยฐั" and "-ััั-ัั
ะ" and also for models "+ััััััััะ" and "ะ =ะั=ััั
ั" issued by firm "-ะยฐ". The enterprises duplicating each other for manufacture of transmissions, engines and other knots could be liquidated or united '. Mason firmly believed that such integrated company was capable to consult if not with ' Dzheneral the motor ' or ' Ford the motor ', then with ' a Crysler '.
Heads of firm ' Pakkard ' have not shown interest to this plan, having preferred merge with ' to Studebekker '. As it has appeared, it was to the best as from four (except ' Nash ') the independent companies ' Pakkard ' was the weakest and consequently the most hopeless. |