the First Japanese automobile company. Popularity in the business world

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In Japan business was differently as even in 20th years the car was still perceived there not as practical means of transportation, and as rather exotic product. Demand increased in Japan only on the lorries used by army.

And still there were some exceptions breaking an overall picture. It is a question of the automobile companies based by already known, firmly established enterprises which have managed to win to itself a place in this small and, apparently, an unpromising industry, mainly thanks to the excellent organisation of management, generous financing and the governmental support. In the West often perceive firms ' Toyota ' and ' Nissan ' as the Japanese variants ' Dzheneral the motor ' and ' Ford the motor ', meaning thus that they are similar on a control system and strategic installations. However business is at all so, moreover, from the very beginning each of them went an own way.

Sakiti Toyoda - the grandfather if not the father of the company ' Toyota ' - has got popularity in the business world of Japan in the end of XIX century Toyoda was born in a family of the cabinet maker in 1867 and grew in the first years ' restorations of Mejdzi ' when Japan dumped from itself feudal fetters and followed the road transformations into modern industrial power.